Marketplace developers in Coimbatore
Live commerce and video shopping platform development · India

Multi-vendor live commerce and video shopping platform developers in India for marketplaces where every seller can go live, shoppers buy in the stream or shop on a video call.

SpikeSecure builds multi-vendor live commerce and video shopping platforms from Coimbatore: live rooms with pinned products, flash deals and chat, a seller studio any approved vendor can go live from, one-to-one video call shopping where a store assistant shows products on camera and adds them to the shopper's cart, shoppable video on your ecommerce website, one cart across sellers with UPI, cards and cash on delivery, split settlement and payouts per seller, courier integration, AI moderation and an operations console. The marketplace, split-payment, live-video and moderation modules already run in WeaveHub and in our own product, Local Friends. Multi-vendor MVP from ₹12 lakh on a fixed-scope quote.

  • ₹12L+multi-vendor MVP, indicative
  • 12–16 wksto a store-ready MVP
  • Agora / LiveKitlive video, as in our own product
  • 48 hrsto a written quote
Illustrative UI (sample data): live selling stream from a saree boutique with viewer count, chat and a pinned Buy now card
Direct answer

Which live commerce and video shopping platform developers should you choose in India?

SpikeSecure Technologies Pvt. Ltd. is a software development company at CHIL SEZ IT Park, Saravanampatti, Coimbatore, Tamil Nadu, that builds multi-vendor live commerce platforms for marketplaces, retailers, D2C brands and founders across India and abroad. A multi-vendor live commerce platform (also called a live shopping or livestream selling marketplace) lets any approved seller go live from their phone, pin products with live-only prices while they stream, and take orders inside the stream; shoppers keep one cart across sellers and pay once by UPI, card or cash on delivery, and the platform splits every payment to the right seller after delivery. The same team builds video call shopping, where a shopper books or starts a one-to-one video call with a store assistant who shows products on camera and adds them to the cart, and video shopping ecommerce websites with shoppable product videos and a video-call button on product pages. A build covers the shopper apps on Android, iOS and web, the seller studio, catalogue and inventory, cart and checkout, split settlement and payouts, courier integration, AI moderation, analytics and an operations console.

The parts that usually go wrong, money and moderation, are the parts we already run: WeaveHub is a multi-vendor marketplace with Razorpay Route split payments and KYC-gated vendor onboarding, and our own product, Local Friends, runs live video on Agora, a prepaid wallet on an audit-logged ledger, RazorpayX payouts and AI moderation of video, audio and chat in six Indian languages, in production. We have not yet published a live commerce client by name, and this page says so; Myntra's live streams, TikTok Shop, Shopee Live, Amazon Live and Instagram Live are named as formats shoppers know, not as clients. Every project ships on a fixed-scope written quote with weekly demos, a security review and a 30-day warranty.

  • Typical budget: ₹12–25 lakh for a multi-vendor live commerce MVP: seller lives, shoppable products, cart and checkout, and seller payouts.
  • Indicative cost in India: video call shopping module for an existing ecommerce website or app ₹3–8 lakh; live commerce module in an existing store or marketplace ₹4–10 lakh; multi-vendor live commerce MVP ₹12–25 lakh; full platform with co-host lives, coupons, AI moderation, recommendations and seller statements ₹25–45 lakh; white-label or multi-tenant platform from ₹45 lakh. Confirmed in a written quote.
  • Typical timeline: video call shopping module 5–8 weeks; live commerce module 6–10 weeks; MVP 12–16 weeks to store-ready builds; full platform 18–28 weeks; white-label 28–40 weeks in phases, with gateway and courier sandboxes connected from week two.
  • Payments and settlement: UPI, cards, net banking, wallets and cash on delivery through Razorpay, PayU or Cashfree; split settlement per seller with Razorpay Route (as in WeaveHub) and payouts through RazorpayX, held until delivery confirmation; GST invoice per seller; PCI DSS scope kept inside the gateway.
  • Live video and moderation: Agora or LiveKit for the live room with HLS replays on a CDN, simulcast to Instagram, YouTube and Facebook, and AI moderation of frames, chat and product claims with a human review queue, the pipeline that runs on Local Friends.
  • Compliance: built to the Consumer Protection (E-Commerce) Rules 2020 (seller details, returns and grievance officer), the DPDP Act 2023 for shopper and seller data, GST invoicing per seller and RBI payment-aggregator rules on the gateway side, at the time of writing (October 2026); your counsel signs off, we implement.
  • Where we work: Coimbatore, Chennai, Tiruppur, Erode, Salem and Madurai in person; Bengaluru, Kochi, Hyderabad, Mumbai, Pune, Delhi NCR and the rest of India remotely from our one office in Coimbatore; Singapore, the USA, UK, Canada, Australia, Malaysia, Vietnam, Ghana, Jordan and the GCC on dedicated country pages below.
  • Related: marketplace developers in Coimbatore, live streaming app development, video calling app development, WeaveHub marketplace with split payments, Local Friends, our own live product, ecommerce website development company in India, mobile app developers in Coimbatore, case studies
What we build

Live commerce and video shopping components we build.

01

Live rooms shoppers buy in

Vertical live video with instant start, viewer count, hearts and chat, a pinned product card that updates stock and sold count in real time, timed flash deals and live-only prices, Buy now and Add to cart without leaving the stream, replays that keep the product timeline, and deep links that open a live from ads, WhatsApp and social posts.

02

Seller onboarding and studio

Self-serve seller sign-up with KYC and bank verification, catalogue import from CSV, Shopify or WooCommerce, a go-live studio with product queue, pin and flash-deal controls, co-host lives between sellers, scheduled lives with follower reminders, and simulcast to Instagram, YouTube or Facebook from one stream.

03

Multi-vendor cart and checkout

One cart across sellers with live prices held for a set time, courier and delivery date per seller, coupons issued inside a live, UPI, cards, net banking, wallets and cash on delivery, address book, order tracking and returns per seller, and a GST invoice from each seller.

04

Split settlement and payouts

One customer payment split to each seller automatically with the platform commission held back, settlement after delivery confirmation, refunds and chargebacks reversed per seller, a seller ledger with statements, and payouts to bank or UPI the way WeaveHub (Razorpay Route) and Local Friends (RazorpayX) already run them.

05

Logistics and inventory

Courier allocation per seller through Delhivery, Shiprocket, Shadowfax, Ekart or your own riders, label printing and pickup scheduling from the seller app, live stock that decrements as orders land, reservation during checkout, and low-stock alerts to the host mid-live.

06

Moderation, analytics and growth

AI moderation of video frames, chat and product claims with a human review queue (the pipeline that runs on Local Friends), seller ratings and dispute handling, GMV by hour, viewer-to-order conversion, retention per live, cohort views and GA4, push, WhatsApp and SMS reminders for scheduled lives, and referral and affiliate codes for creators.

07

Video call shopping (one to one)

A Shop on video call button on product, category and store pages, booked slots or instant calls, an assistant queue with routing by store and language, WebRTC or Agora video with screen sharing of the catalogue, the assistant adding items to the shopper's cart and taking payment in the call, a WhatsApp join link, call notes, recordings for disputes and conversion reporting per assistant.

08

Shoppable video on your ecommerce website

Product and lookbook videos with tappable product tags that add to cart, a video feed or stories rail on the storefront, replays of lives with the product timeline kept, lazy-loaded HLS so Core Web Vitals hold, and video schema so the clips show in Google video results.

Screens

What a multi-vendor live commerce platform we build looks like.

Illustrative screens of the shopper app, the seller studio and the operations console: the live room in the page header, then the seller go-live studio, the multi-vendor checkout, the live room again and the console. Fictional app, sellers and figures; your build carries your branding, categories and commission rules.

Live commerce seller studio (illustrative, sample data): camera preview and product queue with pin and flash-deal actions
Seller go-live studioAny approved seller schedules a live, queues products, pins one at a time, runs a timed flash deal and streams to the app and to Instagram, YouTube or Facebook at once.
Live commerce checkout screen (illustrative, sample data): cart from two sellers, live coupon, UPI, card and COD options
Multi-vendor cart and checkoutOne cart across sellers, live prices held for ten minutes, courier and delivery date per seller, UPI, cards, net banking or COD, and one payment split to each seller on delivery.
Live commerce live room (illustrative, sample data): seller video, viewer count, chat and a pinned product with Buy now
Live roomSeller video with viewer count and hearts, chat with seller replies pinned, flash-deal timer, and a product card that updates stock and sold count as the live runs.
Live commerce operations dashboard (illustrative, sample data): sellers live, GMV by hour, split settlements, moderation
Operations consoleSellers live now, GMV by hour, orders and live conversion, settlements split per seller and held until delivery confirmation, recent orders, a moderation queue with AI flags for human review, and the lives scheduled tonight.

Photos inside the mock-ups are licensed stock photos standing in for seller video and product images; the app name LiveKart, the seller names, products and every number are sample data, not any real app's interface or metrics.

How it works

How a multi-vendor live commerce platform makes and moves money.

Diagram of a multi-vendor live commerce platform: sellers go live, shoppers buy in the stream, payment is split per seller
The flow, end to endSellers go live, shoppers buy in the stream, one payment is split per seller and held until delivery, sellers ship. Figures are sample data; seller photos are stock images standing in for your sellers.

Commission, not inventory

The platform takes a commission on each order, a listing or boost fee, or a subscription per seller; sellers hold their own stock and ship their own orders. Every live is a store opening: the seller pins a product, the price drops for the duration, stock decrements as orders land and the host sees sold counts in real time.

One payment, split per seller

A shopper with items from three sellers pays once. The gateway splits the amount to each seller's linked account with the commission held back, settlement is released on delivery confirmation and refunds are reversed per seller; the seller ledger, statements and GST invoices are generated from the same records, so the books close without spreadsheets. The split-payment module is the one WeaveHub runs on Razorpay Route.

Live video that scales

The host streams from a phone on Agora or LiveKit; viewers join a low-latency room and replays are transcoded to HLS on a CDN with the product timeline preserved, so a shopper who opens the replay at minute 14 still sees the product pinned then. The same live can be simulcast to Instagram, YouTube and Facebook, with the buy button living in your app.

Trust and moderation

Sellers pass KYC and bank verification before their first live; AI moderation flags video frames, chat and price claims for human review; ratings, returns and disputes are handled per seller inside the app, and the Consumer Protection (E-Commerce) Rules details, returns policy and grievance officer are displayed where the rules expect them.

India-specific rails

UPI collect and intent, cards, net banking and wallets through Razorpay, PayU or Cashfree, cash on delivery with rider reconciliation, Delhivery, Shiprocket, Shadowfax or Ekart for pickups and tracking, WhatsApp Business for live reminders and order updates, and interfaces in Tamil, Hindi, Telugu, Kannada, Malayalam and English, so a Kanchipuram silk seller and a Tiruppur garment exporter can both go live without an agency.

Video call shopping and video shopping websites

Video call shopping developers for stores that sell better face to face.

Video call shopping (one-to-one video shopping, virtual shopping appointments, video-assisted selling) is how jewellers, saree and bridal boutiques, furniture showrooms, electronics dealers and property sellers close high-value orders with shoppers who cannot visit. We build it as its own module for an ecommerce website or app, or inside a live commerce platform, so a shopper can move from a public live to a private call with the same cart.

How a video call sale runs

The shopper taps Shop on video call on a product page, picks a slot or joins now, and lands in a WebRTC or Agora call with the next free assistant for that store and language. The assistant shows the product on a phone camera, shares the catalogue screen, answers questions, adds the chosen items and sizes to the shopper's cart and sends the payment request in the call; UPI, cards, net banking, wallets or cash on delivery complete the order, and a WhatsApp summary follows with the recording link kept for returns and disputes.

What the store gets

An assistant console with queue, schedule, call notes and conversion per assistant, call recordings, product tagging during the call, hand-offs between assistants, and reporting on calls booked, attended, converted and average order value, alongside the normal order flow in your store.

Video shopping ecommerce websites

As video shopping ecommerce website developers we also add shoppable product videos with tappable tags, a video rail on the storefront, live replays with the product timeline and a video-call button to Shopify, WooCommerce, Magento or custom stores, keeping your catalogue, cart and payments as they are. The video stack is the one that runs one-to-one and group calls in our own product, Local Friends, and in our video calling app development work.

Pricing and timeline approach

How we price and schedule a live commerce or video shopping platform.

01

Video call shopping module — ₹3–8 lakh

Shop on video call button, booking and instant calls, assistant queue and console, WebRTC or Agora video with screen share, in-call cart and payment, WhatsApp join and summary, recordings and conversion reporting, added to your existing ecommerce website or app. 5–8 weeks.

02

Live commerce module in an existing store or marketplace — ₹4–10 lakh

Live rooms with pinned products, chat and flash deals added to your Shopify, WooCommerce, Magento or custom store or marketplace on its existing catalogue, cart and payments, with replays and analytics. 6–10 weeks.

03

Multi-vendor live commerce MVP — ₹12–25 lakh

Flutter apps for Android and iOS plus a web app: seller onboarding with KYC, catalogue, go-live studio, live rooms, multi-vendor cart and checkout, split settlement, courier integration, basic moderation and an operations console. 12–16 weeks.

04

Full multi-vendor live commerce platform — ₹25–45 lakh

Everything in the MVP plus co-host and simulcast lives, scheduled lives with reminders, coupons and affiliate codes, returns and disputes per seller, AI moderation with review queues, recommendations and ranked discovery, seller statements and GST invoicing, cohort analytics. 18–28 weeks.

05

White-label or multi-tenant platform — from ₹45 lakh

One codebase serving several branded marketplaces or regions, tenant-level commission and payout rules, regional CDN and payment gateways, SSO for enterprise sellers and a phased rollout. 28–40 weeks.

06

Running costs to plan for

Live video minutes billed by Agora or LiveKit, CDN and storage for replays, payment gateway and split-settlement fees, courier charges, SMS and WhatsApp messages, cloud hosting, and optional maintenance from ₹20,000 per month (monthly) with security patching, SDK and store-policy updates and a monthly health report.

Technology

What we build live commerce platforms with.

  • Flutter
  • Next.js
  • React
  • NestJS
  • Node.js
  • PostgreSQL
  • Redis
  • Agora
  • LiveKit
  • WebRTC
  • HLS
  • CloudFront / Cloudflare CDN
  • Razorpay Route
  • Stripe Connect
  • Shiprocket / Delhivery APIs
  • FCM / APNs
  • WhatsApp Business API
  • Hive + Whisper moderation

Read how we choose between stacks on the technologies page.

How a project runs

The live commerce project, step by step.

Every step is written into the quote; sellers are onboarded through the real flow before launch.

01

Discovery — week 1

We map seller types, commission model, categories, payment and courier rails, moderation rules and the first-live plan, agree compliance scope with your counsel, and send a fixed-scope INR proposal within 48 hours.

02

Design — weeks 2–3

Live room, seller studio, cart, checkout and operations screens as a clickable prototype, tested with real sellers and shoppers on the pin-to-purchase path before any code.

03

Build — week 3 onwards

Live video and the room first, then catalogue, cart and split settlement against gateway sandboxes, then seller onboarding, logistics and the console, in weekly recorded staging demos with GitHub access from day one.

04

Seller pilot and QA — final weeks

Five to ten of your sellers onboarded through the real flow, test lives with real products, payment, split, refund and courier flows checked on real devices and networks, store-policy review.

05

Launch — soft launch first

Store submission in your developer accounts, a limited seller cohort with daily reconciliation of payments, settlements and deliveries, then the public launch with the first scheduled lives in your Indian prime time.

06

Support — ongoing

30-day warranty, then maintenance from ₹20,000 per month with security patching, SDK and gateway updates and a monthly health report on GMV, conversion and seller activity.

Where we build

Live commerce platform development in Coimbatore, Chennai, Bengaluru and across India and abroad.

Coimbatore, Chennai and Tamil Nadu

Marketplaces, retailers and founders in Coimbatore, Chennai, Tiruppur, Erode, Salem, Madurai and Trichy get in-person discovery at our Saravanampatti office or at yours, seller pilots with Tamil-first interfaces, and on-site training for the operations team. Tamil Nadu's textile, silk, jewellery and garment clusters are the sellers these platforms are usually built for. Coimbatore marketplace work is on the marketplace developers in Coimbatore page and Chennai store work on the ecommerce website developers in Chennai page; we have one office, in Coimbatore, and no Chennai office.

Bengaluru, Hyderabad, Mumbai, Pune and Delhi NCR

Kannada, Telugu, Marathi and Hindi seller and shopper interfaces for marketplaces, D2C brands and creator networks in India's commerce hubs, served remotely with weekly demos and an on-site kick-off on request.

Kochi, Kolkata, Ahmedabad, Jaipur and other Indian cities

Malayalam, Bengali and Gujarati interfaces with the same live room, split settlement and console, delivered remotely with recorded training and the same warranty and pricing anywhere in India.

International

Marketplaces and founders abroad are delivered remotely from Coimbatore under an NDA, with Stripe Connect or the regional gateway for split payments, local couriers, a CDN region for your audience and invoicing in your currency. Country pages: Singapore, USA, UK, Australia, Canada, Malaysia, Vietnam, Ghana, Jordan; GCC pages: UAE, Qatar, Saudi Arabia, Kuwait, Oman. See international clients.

Evidence

Marketplace, live video and payout work you can check.

  • WeaveHub, multi-vendor fashion marketplace. Vendor onboarding gated by KYC, Razorpay Route split payments with automatic vendor settlement, and logistics integration; the marketplace and split-settlement side of a live commerce platform, published with permission.
  • Local Friends, our own product. Live audio and video on Agora, a prepaid wallet on an immutable, audit-logged ledger, RazorpayX payouts to bank or UPI and AI moderation of video, audio and chat in six Indian languages with human review. The live room, wallet, payout and moderation modules come from here.
  • Live streaming app development and Krishna Textiles. The Agora, LiveKit and WebRTC stack with gifting and live commerce modules, and a store with Razorpay, UPI and COD checkout and GST invoicing.
  • What we have not done. We have not yet published a live commerce marketplace client by name, in India or abroad. The prices above are indicative and are confirmed in writing before work starts.
FAQ

Live commerce and video shopping platforms: your questions answered.

Do you build video call shopping apps?

Yes. Video call shopping (also called one-to-one video shopping, virtual shopping appointments or video-assisted selling) lets a shopper book a slot or tap a button on a product page, join a WebRTC or Agora video call with a store assistant who shows the product on camera, and have items added to their cart and paid for during the call. We build it as a module for an existing ecommerce website or app (indicatively ₹3–8 lakh, 5–8 weeks) or as part of a live commerce platform, on the video stack that runs in our own product, Local Friends, and in our video calling app work.

Can you add video shopping to our existing ecommerce website?

Yes. As video shopping ecommerce website developers we add shoppable product videos (tap a product in the video to add it to the cart), a Shop on video call button on product and category pages, assistant queues and schedules, screen sharing of the catalogue, in-call cart and checkout, and recordings for dispute handling to a Shopify, WooCommerce, Magento or custom store, without replacing your catalogue or payments.

What is the difference between live commerce and video call shopping?

Live commerce is one seller to many viewers: a scheduled live with pinned products, chat and flash deals, suited to launches and catalogue drops. Video call shopping is one assistant to one shopper (or a small group): a private video call for high-value or high-touch products such as jewellery, sarees, furniture, electronics and property, with the assistant adding items to that shopper's cart. Most platforms we scope use both: lives for reach, video calls for conversion.

What is a multi-vendor live commerce platform?

A marketplace where approved sellers stream live from their phones, pin products at live prices while they talk, and take orders inside the stream, and where shoppers keep one cart across sellers, pay once and have each seller paid their share after delivery. It combines a multi-vendor marketplace (catalogue, cart, split settlement, logistics) with a live streaming app (low-latency video, chat, moderation), which is why we build it from the WeaveHub and Local Friends modules.

How much does a multi-vendor live commerce platform cost in India?

Indicatively ₹12–25 lakh for an MVP with seller onboarding, live rooms, multi-vendor checkout, split settlement and a console, ₹25–45 lakh for a full platform with co-host lives, coupons, AI moderation, recommendations and seller statements, from ₹45 lakh for a white-label or multi-tenant product, and ₹4–10 lakh to add live rooms to an existing store or marketplace. The written quote fixes the price.

How long does it take to launch?

An MVP reaches store-ready builds in 12–16 weeks, a full platform in 18–28 weeks and a module in an existing app in 6–10 weeks, with gateway and courier sandboxes connected from week two and a seller pilot before the public launch.

How are payments split between sellers?

The shopper pays once through Razorpay, PayU or Cashfree; Razorpay Route (or Stripe Connect abroad) splits the amount to each seller's linked account with your commission held back, settlement is released after delivery confirmation, refunds are reversed per seller and a ledger produces statements and GST invoices. WeaveHub runs this way today.

Can sellers stream to Instagram or YouTube at the same time?

Yes. The seller studio simulcasts one live to the app and to Instagram, YouTube or Facebook; the pinned product, cart and checkout stay in your app, so every order is yours to settle and the viewer on social is deep-linked into the live room.

Which live video technology do you use?

Agora or LiveKit for the low-latency room, chosen with you by audience size and cost per minute, with WebRTC for co-host lives and HLS replays on a CDN that keep the product timeline. Local Friends runs live audio and video on Agora in production.

How do you handle moderation and seller trust?

Sellers pass KYC and bank verification before their first live; AI moderation (Hive and Whisper, the pipeline on Local Friends) flags video frames, chat and price claims for a human review queue; ratings, returns and disputes are handled per seller in the app, and Consumer Protection (E-Commerce) Rules details are displayed, scoped with your counsel.

Does it work with my existing Shopify or WooCommerce store?

Yes. The live commerce module adds live rooms, pinned products, chat and flash deals to a Shopify, WooCommerce, Magento or custom store on its existing catalogue, cart and payments in 6–10 weeks; the multi-vendor version adds seller onboarding and split settlement on top.

Which Indian cities do you serve?

Coimbatore, Chennai, Tiruppur, Erode, Salem and Madurai in person, and Bengaluru, Kochi, Hyderabad, Mumbai, Pune, Delhi NCR, Kolkata, Ahmedabad, Jaipur and the rest of India remotely with weekly demos and an on-site kick-off on request. We have one office, in Coimbatore, and no city branches.

Do you build live commerce platforms for clients outside India?

Yes, remotely from Coimbatore with Stripe Connect or the regional gateway for split payments, local couriers and invoicing in your currency. Dedicated pages: Singapore, USA, UK, Australia, Canada, Malaysia, Vietnam, Ghana, Jordan, UAE, Qatar, Saudi Arabia, Kuwait, Oman.

Have you built a live commerce marketplace before?

We have built and operate the modules it is made of: WeaveHub (multi-vendor marketplace with Razorpay Route split payments and KYC onboarding) and Local Friends (live video, wallet, payouts and moderation). We have not yet published a live commerce marketplace client by name, and we would rather say so than imply otherwise.

Who owns the code and the data?

You do. Source code goes into a GitHub organisation in your name; gateway, courier, cloud, store and messaging accounts are yours from day one; seller and shopper data sit in your own databases, and the intellectual property in the delivered work is assigned to you on payment.

Let's build

Ready to putevery seller live?

A 30-minute discovery call and a fixed-scope quote — usually within 48 hours. No deck, no sales theatre.

Or email our team at info@spikesecure.com · give us a call at +91 95149 94888 · WhatsApp